JJ Food Madhur, Ahmedabad

JJ Food Madhur: The goodness of homemade pickles

Spanning 60 years and a journey from Pakistan to Udaipur to Ahmedabad, the JJ Food Madhur (JJFM) empire began with pickle-maker Tiluram Chawla. His zeal for pickling survived the zamindari system and the Partition. He mastered the art of homemade pickles and passed it down to his sons, Jairam and Jawahar. What started off as ...Read more

JJ Food Madhur: The goodness of homemade pickles

Spanning 60 years and a journey from Pakistan to Udaipur to Ahmedabad, the JJ Food Madhur (JJFM) empire began with pickle-maker Tiluram Chawla. His zeal for pickling survived the zamindari system and the Partition. He mastered the art of homemade pickles and passed it down to his sons, Jairam and Jawahar. What started off as Tiluram and Sons (TRAS) in 1970 was re-launched as JJ Food Industries at Naroda, Ahmedabad, in 1980. It was soon rechristened JJFM to appeal to the burgeoning Gujarati consumer base.The company’s fortunes changed with a 1,000-ton order for mixed and mango pickles from a popular newspaper.

Three generations of the Chawla family have built this reputed and trusted brand from the ground up. The wide array of delectable pickles they started out with includes Mango, Chilli, Lemon, Kair (caper berry), Gunda (glue berry), and Chana Methi (chickpea-fenugreek). In 2000, Consumer Education and Research Society bestowed Madhur Tomato Ketchup with the Best Buy Award in Gujarat.

JJFM has come a long way from selling pickles door-to-door to boasting modern facilities today that adhere to strict hygienic conditions and quality manufacturing processes. JJFM is now owned by Jairam’s son Vijay. He continues to keep alive his grandfather’s endeavour of selling not just pickles – but quality and commitment as well.

Specialities

Apart from regular pickles, JJFM offers mouth-watering varieties such as Sweet Mango, Sweet Lemon, Red Chilli, Lemon Chilli, Mix Pickle, and all-time Gujarati favourite Mango Chunda. The brand has expanded its product line to include sauces, pastes, jams, and sherbets. These come in irresistible flavours to cater to different palates.Making consumerhealth a priority, the companycontinues to manufacture goodies with quality and nutritional value.

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JJ Food Madhur Mango Pickle

Rs 91
(200 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Traditional Indian sour and spicy mango pickle
  • Source of essential vitamins, minerals, and antioxidants
  • Improves digestion, protects liver, and heals ulcers

 

  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Traditional Indian sour and spicy mango pickle
  • Source of essential vitamins, minerals, and antioxidants
  • Improves digestion, protects liver, and heals ulcers

 

JJ Food Madhur Green Chilli Pickle

Rs 130
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Low-calorie sour and spicy pickle
  • Goes well with Indian and fast food
  • Aids digestion
  • Reduces blood sugar
  • Rich reserve of iron
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Low-calorie sour and spicy pickle
  • Goes well with Indian and fast food
  • Aids digestion
  • Reduces blood sugar
  • Rich reserve of iron

JJ Food Madhur Mix Pickle

Rs 130
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Delicious sweet-sour vegetable pickle
  • Source of antioxidants, minerals, vitamins, and dietary fibre

 

  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Delicious sweet-sour vegetable pickle
  • Source of antioxidants, minerals, vitamins, and dietary fibre

 

JJ Food Madhur Chana Methi Pickle

Rs 135
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 6 months
  • Award-winning brand
  • Spicy and aromatic pickle
  • Helps in digestion
  • 60 years of excellence
  • Shelf life of 6 months
  • Award-winning brand
  • Spicy and aromatic pickle
  • Helps in digestion

JJ Food Madhur Gunda Pickle

Rs 135
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Traditional mouth-watering Gujarati recipe
  • Tart and savoury pickle
  • Cures indigestion
  • Lowers blood pressure and blood sugar
  • Protects liver
  • Treats cough and chest diseases
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Traditional mouth-watering Gujarati recipe
  • Tart and savoury pickle
  • Cures indigestion
  • Lowers blood pressure and blood sugar
  • Protects liver
  • Treats cough and chest diseases

JJ Food Madhur Lemon Pickle

Rs 140
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Sweet and sour 
  • Ideal accompaniment to Indian dishes
  • Source of Vitamin C and probiotics
  • Lowers blood pressure
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Sweet and sour 
  • Ideal accompaniment to Indian dishes
  • Source of Vitamin C and probiotics
  • Lowers blood pressure

JJ Food Madhur Sweet Lemon Pickle

Rs 140
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Delicious sweet and tangy flavour
  • All-time favourite
  • Source of iron, potassium, calcium, manganese, vitamin A, and dietary fibre
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Delicious sweet and tangy flavour
  • All-time favourite
  • Source of iron, potassium, calcium, manganese, vitamin A, and dietary fibre

JJ Food Madhur Garlic Pickle

Rs 149
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Pungent, sweet, and sour pickle
  • Controls blood sugar
  • Boosts immunity
  • Helps in digestion
  • Reduces risk of cancer
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Pungent, sweet, and sour pickle
  • Controls blood sugar
  • Boosts immunity
  • Helps in digestion
  • Reduces risk of cancer

JJ Food Madhur Mango Chunda Pickle

Rs 149
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of over one year
  • Award-winning brand
  • Traditional Gujarati mango pickle
  • Sweet, sour, hot, and spicy
  • Delicious accompaniment to all Indian dishes
  • Rich source of vitamins and minerals
  • Rs. 45-50 lakh worth sales of J J Food Madhur Mango Chunda Pickle every year
  • 60 years of excellence
  • Shelf life of over one year
  • Award-winning brand
  • Traditional Gujarati mango pickle
  • Sweet, sour, hot, and spicy
  • Delicious accompaniment to all Indian dishes
  • Rich source of vitamins and minerals
  • Rs. 45-50 lakh worth sales of J J Food Madhur Mango Chunda Pickle every year

JJ Food Madhur Kair Pickle

Rs 152
(400 g)
Shipping Included
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Sour and spicy caper berry pickle
  • Delicious Rajasthani speciality
  • 60 years of excellence
  • Shelf life of 12 months
  • Award-winning brand
  • Sour and spicy caper berry pickle
  • Delicious Rajasthani speciality

JJ Food Lemon & Mango Pickle

Rs 260
(800 g)
Shipping Included
  • 60 years of excellence
  • Award-winning brand
  • Sweet and sour 
  • Traditional Indian sour and spicy mango pickle
  • Ideal accompaniment to Indian dishes
  • Source of essential vitamins, minerals, and antioxidants
  • Improves digestion, protects liver, and heals ulcers
  • Source of Vitamin C and probiotics
  • Lowers blood pressure
  • Shelf life of 12 months
  • 60 years of excellence
  • Award-winning brand
  • Sweet and sour 
  • Traditional Indian sour and spicy mango pickle
  • Ideal accompaniment to Indian dishes
  • Source of essential vitamins, minerals, and antioxidants
  • Improves digestion, protects liver, and heals ulcers
  • Source of Vitamin C and probiotics
  • Lowers blood pressure
  • Shelf life of 12 months

JJ Food Mango & Green Chilli Pickle

Rs 260
(800 g)
Shipping Included
  • 60 years of excellence
  • Award-winning brand
  • Shelf life of 12 months
  • Low-calorie sour and spicy pickle
  • Traditional Indian sour and spicy mango pickle
  • Source of essential vitamins, minerals, and antioxidants
  • Improves digestion, protects liver, and heals ulcers
  • Goes well with Indian and fast food
  • Aids digestion
  • Reduces blood sugar
  • Rich reserve of iron
  • 60 years of excellence
  • Award-winning brand
  • Shelf life of 12 months
  • Low-calorie sour and spicy pickle
  • Traditional Indian sour and spicy mango pickle
  • Source of essential vitamins, minerals, and antioxidants
  • Improves digestion, protects liver, and heals ulcers
  • Goes well with Indian and fast food
  • Aids digestion
  • Reduces blood sugar
  • Rich reserve of iron
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