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The authentic taste of Ratlam
Fifty years ago, Ratlam was a small city and outsiders had to travel deep inside to visit the main market and savour its famed namkeen. To bridge this gap, Manmohan Khandelwal set up a savoury shop in the outskirts in 1968. He mastered the art of making world-famous Ratlami snacks early in his career. Today, his brand of savouries...
Fifty years ago, Ratlam was a small city and outsiders had to travel deep inside to visit the main market and savour its famed namkeen. To bridge this gap, Manmohan Khandelwal set up a savoury shop in the outskirts in 1968. He mastered the art of making world-famous Ratlami snacks early in his career. Today, his brand of savouries known as Khandelwal Namkeen is an important part of the rapidly expanding city and its rich food heritage.
Everything about Khandelwal Namkeen spells tradition and authenticity. Customers have come to love and trust the ISO-2000 certified brand for maintaining the same taste and flavour over the years. Beginning with popular items such as Ratlami sev and khatha mitha mixture, the brand today manufactures around 500 kg of a multitude of savouries every day with the help of highly skilled and trained man power. Khandelwal’s nephews Nitinand Ankush are now at the helm, engaged in carrying forward his legacy.
The company has expanded its product range to include specialities such as double laung moti, double laung hing sev, poha sev, lahsun sev, khatha mitha mix, podhina mix, charkha mix, navarang mix, tasty red chilli, podhina tasty, fariyali sabudana, dollar chana, podhina dal, tomato sev, pineapple sev, maggi sev, chocolate sev, podhina sev, lahsun gathiya, and Bhavnagri gathiya. With each of these filled with authentic flavours of the famed city of Ratlam, customers are sure to taste delicious satisfaction with Khandelwal Namkeen.
Pudina sev is a flavourful snack that goes well with tea or coffee, but its tangy and refreshing flavour will tickle your taste buds anytime. This treat gets its pleasant aroma from the mint juice added to the batter before frying. Pudinaor mint, which has a host of health benefits, is an indispensable ingredient in most Indian dishes. Crispy and mildly spiced, the aromatic Khandelwal Namkeen Pudina Sevis an immensely satisfying between-meal snack.
By Pijush Debnath
on Jan 21,2017
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