Athavale’s Patal Pohe Chiwada

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  • Delivering unique flavours since 1980
  • 500 kg goods sold daily
  • Shelf life of 90 days
  • Mixture of thin flattened rice, groundnuts, and spices
  • Crispy, salty, and spicy
  • Light, healthy, as well as filling
  • Low-fat savoury
  • Great travel snack
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Rs. 148.00
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Athavale’s

Makers of the original wadi

 

It is said when one door closes, another one opens. This adage is true for the Athavale family whose entrepreneurial endeavour, Sushila Gruh Udhyog, has transformed into a flourishing sweet business in Pune. When Purushottam Athavale retired in 1970, rather than sit around the house and do nothing, he...

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About Sushila Gruh Udhyog, Pune

Athavale’s

Makers of the original wadi

 

It is said when one door closes, another one opens. This adage is true for the Athavale family whose entrepreneurial endeavour, Sushila Gruh Udhyog, has transformed into a flourishing sweet business in Pune. When Purushottam Athavale retired in 1970, rather than sit around the house and do nothing, he decided to start selling homemade wadi – a unique type of burfi. Together with his wife Sushila, he attracted a lot of customers with this special delicacy. Their son, Milind, joined hands in 2000 and took over the enterprise and continues to add strength to it. The company uses the label Athavale’s and is a trusted name in the food industry.

Athavale’s began with special varieties such as amba wadi (mango burfi), kajukand wadi (cashew nut burfi), and shrikhand wadi (strained yoghurt burfi). Their motto was simple: providing delicious food products with the best quality.

The 45-year-old family business is now run by Milind Athavale’s wife Maitryee and son Shantanu. Once a humble start-up, the brand now engages semi-automatic machines and labour force to churn out 500 kg of goods on a daily basis.

 

Specialities

 

Their list of specialities today includes a wider range of flavoured wadi including amrakhand (mango yoghurt), gulkand (rose petal jam), sesame, custard apple, and jambul. They have also expanded to include namkeen such as patal pohe chivda (thin flattened rice mix), maka chivda (cornflake mix), bhajka poha chivda (fried flattened rice mix), and murmura chivda (puffed rice mix).

Wadi is a unique product by Athavale’s, and hence the brand has a monopoly in the market. The brand uses only the choicest dry fruits and ingredients, which provide rich flavour as well as nutrition. Their astute market knowledge and customer feedback help them innovate products which sell like hot cakes when they hit the shelves.

With almost half a century in the sweet business, Athavale’s has earned a deep trust from its customers who vouch for the high quality products sold by the Pune-based confectionery.

Specifications of Athavale’s Patal Pohe Chiwada

PRODUCT DESCRIPTION

Flattened or beaten rice, known as poha or pohe in India, is available in varying sizes of thickness. Made with the thinner variety, Athavale’s Patal Pohe Chiwada is a roasted mixture which also includes groundnuts, coconut flakes, cumin, coriander, chilli, and a number of other spices. It is a low-fat, light-weight snack that you can munch on any time of the day. The delectable savoury has an irresistible crispiness that goes perfectly with its salty and spicy flavour. Carry it with you while travelling, or serve along with your evening tea.

FEATURES
  • Mixture of thin flattened rice, groundnuts, and spices
  • Crispy, salty, and spicy
  • Light, healthy, as well as filling
  • Low-fat savoury
  • Great travel snack
SHELF LIFE & STORAGE
  • Shelf life of 90 days
  • Store in an airtight container
INGREDIENTS
  • Puffed rice
  • Groundnuts
  • Coconut flakes
  • Green chilli
  • Cumin
  • Coriander
  • Curry leaves
  • Asafoetida
  • Turmeric powder
  • Edible oil
  • Sugar
  • Salt
NUTRITION FACTS

Per 100g


Fat

20.68 g

Protein

9.19 g

Carbohydrate

63.89 g

Cholesterol

0.0 g

Energy value

478.44 Kcal

Serving Tips
  • Serve with tea or coffee
  • Mix with chopped onions and tomatoes and serve
  • Use it to make chaat

Reviews of Athavale’s Patal Pohe Chiwada

5.00

Average 5.00 out of 5 Stars

(Total 1 reviews)

  • 5 star
    1
  • 4 star
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  • 3 star
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  • 2 star
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  • 1 star
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By SANDHYA S R on Jun 24,2016

Athavale’s Patal Pohe Chiwada
superb....
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